Asttrolok, a global Vedic science institute, faced the task of establishing a distinct online presence and building credibility in the competitive market of online learning.
Challenges Faced
Brand Establishment
Creating a brand identity from scratch to stand out
Authentic Market Presence
Overcoming myths around Vedic sciences.
Targeting the Right Audience
Navigating a saturated market to reach potential learners.
Evidence-Based Positioning
Emphasizing the scientific nature of Vedic sciences.
Marketing Strategy
Website Design
Crafting an appealing website showcasing courses and faculty.
SEO
Optimizing content for better search engine rankings.
Campaigns
Running strategic marketing campaigns for awareness and conversions.
WhatsApp Promotion
Sending personalized messages for course updates.
Promotional Creatives
Designing visually appealing content for social media and website.
Email Marketing
Building an email list for newsletters with course updates.
Social Media Marketing
Establishing a presence on Facebook, Instagram, and YouTube.
Automation
Implementing tools for efficient communication.
Results
Brand Identity
Distinctive logo design and strategic promotion.
Multimedia Production
Engaging content for various age groups.
Impressive ROI
Over 80% revenue from digital leads.
Global Recognition
Trusted brand, attracting a diverse range of learners.
Data Utilization
Harnessing data for personalized campaigns and experiences.
“Asttrolok’s journey showcases strategic excellence, impactful brand establishment, and global recognition in the realm of Vedic sciences education. “